A marketer who builds.
I'm Abdelbasset Daddiouameur — Basset Daddi.
I work at the intersection of marketing, technology and systems.
My day-to-day work spans growth strategy, social media, paid media, brand execution, websites, AI and automation.
I'm especially interested in the point where strategy becomes execution: turning an idea into a campaign, a digital experience or a working system that can actually be measured.
I don't believe every problem needs more tools.
Sometimes it needs better thinking. Sometimes better execution. Usually both.
Based in Algeria.

Basset Daddi
Available for selected projects.- Abdelbasset Daddiouameur
- Basset Daddi
- Algeria
- Growth · Paid media · Web · AI systems
How I work
Understand
Understand the business before touching the tools.
Build
Build the simplest system capable of producing the desired outcome.
Test
Turn assumptions into measurable experiments.
Measure
Look at what people actually do, not what we hoped they would do.
Improve
Keep what works. Fix what doesn't. Repeat.
Have a serious project?
Let's build something that has a reason to exist — and a way to measure whether it works.
